How to Get a New Page Indexed Quickly
It’s no secret that if Google hasn’t indexed your website, you have no chance of being found via search.
Getting Google to crawl and index your new website can sometime take up to a month, depending on a number of on-site and off-site SEO factors. There’s no definitive answer from Google on how long it takes.
There are a few things you can do to get Google to crawl and index a new site faster, and this post will focus on 2 quick ways.
What is crawling and indexing?
Let’s first make sure we are on the same page and answer the question: How does Google crawling and indexing work?
Crawling refers to the process when search engines like Google and Bing sends its specialised software (known as Google bot, crawler or spider) to obtain unorganised data from new and existing websites.
Google then uses the data to learn what the site is about and assigns certain keywords and phrases to the crawled pages, storing them in a list known as the index — this is called indexing.
As a result, when users enter a search query, Google quickly scans through the list of indexed sites, showing only appropriate, relevant web pages in the search results.
Now that we’re in sync, let’s look at 2 steps you can take to get Google to index a new site, faster.
1. Google Search Console
The first surefire ways of speeding up Google indexing is via Google Search Console, formerly known as Google Webmaster Tools.
All crawling stats can be viewed via this web service, as well as additional indexing-related information, such as how many URLs are being indexed, how much time it takes, and so on.
First off, if you haven’t done it already, you need to verify your website on Google Search Console by submitting it here. Previously, you were able to simply fill in a form, indicating the URL that you want to index, but Google decided to drop that option.
As soon as you post a new piece of content, you need to go to your Google Search Console dashboard, click on URL inspection, or just enter the URL that you want to get indexed directly into the search field.
On the next page, you can see whether or not the indicated URL is indexed. Even if that is the case, you want crawlers to do it again since you have new, unindexed content on the site.
Once Google tests to see if the live URL can be indexed, you will see the following message:
All URLs with new or updated content can be requested for indexing this way via Google Search Console. However, you can only submit 10 URLs to Google for indexing per day, so mind the limit.
2. Submit an XML sitemap to Google
An XML sitemap serves as a navigation guide for Google bot and indicates all pages contained on your website.
A sitemap is especially useful if you have a big website as it can save the bot time looking for your web pages, allowing you to get your site indexed faster.
Once you have your sitemap ready, submit it to your Google Search Console account by going to Sitemaps → Add a new sitemap.
Separate sitemaps can also be created for images and videos contained on a website, as well as for different subcategories of a single large website.
XML sitemaps give you an opportunity to accelerate indexing and conveniently keep your finger on the pulse of the entire process.
Google website indexing issues
Should your website run into any problems getting indexed by Google, there are a few things you can do:
- check the Index Coverage Status report in Google Search Console;
- check the server response codes;
- run a website speed test, including on mobile;
- verify that redirects are working fine, especially multiple;
- examine the robots.txt file;
- check noindex and canonical tags;
- study the main web crawler log file;
- conduct an on-page or website SEO audit.
If there are any duplicate pages or sub domains on your website, or if one of your pages is a copy of any other page on the web — Google will not index them again as separate pages.
Getting a new site crawled and indexed by Google is something that must be done, but it does take a while for it to appear in the search results.
Fortunately, there are a few essential steps you can take and SEO indexing tools you can use to influence and accelerate the indexation process.